glowoasis launched in 2020 as a vegan, probiotic skincare brand centered on the benefits of a healthy skin microbiome. With its playful, youthful identity, it marked VOESH’s first venture into the direct-to-consumer skincare space.

Although I was a junior designer at the time, I played a key role in bringing the brand to life. As the lead designer for the launch, I developed creative direction for photography, collaborated with external agencies to design and build the website, and created the core creative assets for a fully integrated 360° marketing campaign—from concept through execution, with the support of a small marketing team.